About Me
Visionary creative leader with 15+ years of experience in building brands, driving strategic alignment, and ensuring impactful storytelling. Proven track record in leading and mentoring creative teams, launching successful campaigns for top brands, and delivering high-quality creative and marketing solutions.
My Superpower: Special ability to mentor and enhance the talents of creative teams.
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WORK EXPERIENCE
SheerID
2020 - 2024
Sr Director, Brand and Creative
Led and elevated in-house creative team, freelancers, and external agencies, growing the team size by 2x in two years, delivering impactful, revenue- generating creative and marketing.
Spearheaded the launch of a new website in just three months, ensuring alignment with brand identity and business goals, resulting in a 20% increase in web traffic.
Partnered with Sales & AE Teams to win new and organic business, and with the Growth Team to launch successful integrated B2B campaigns for brands like Nike, Target, T-Mobile, YouTube, Amazon, and J.Crew.
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Freelance: Google, R\West & Rejuvenation (Williams Sonoma)
2019 - 2020
Concepted and created impactful executive presentations for Google Leadership Team at Shoptalk.
Provided high level creative direction and design for various B2C clients while at R\West, spanning digital, print and experiential.
Creative direction and team leadership while at Rejuvenation, including our website, email, digital and print.
Creative and brand lead for Cre8con, an annual pro bono event bringing together leaders from across the creative, film and music industries to inspire the creative community and raise funds for Keeping the Arts.
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Opus Agency
2016 - 2019
Creative Director
Led Opus creative team to develop innovative event experiences that drove big brands like AWS, Google, Intel, and Salesforce.
Successfully led creative for Coupa’s Inspire Event, held in San Francisco for attendees and customers from more than 50 countries. Oversight of strategy, theme, brand and execution across environmental, digital, print and presentation experiences.
Successfully led entire branded experience at multiple hotels (MGM Grand & Bellagio) in Las Vegas for AWS re:Invent.
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SRM Architecture + Marketing
2015 - 2016
Creative Director & Brand Strategist
Partnered with architecture and interior design teams to creatively brand and bring to life vibrant new work spaces in Portland for leading tech companies like Wacom, D+H Financial and New Relic.
Helped grow revenue by leading new business development for the studio.
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Waggener Edstrom Worldwide
2010 - 2015
Creative Director
Grew the size of the creative team 3x in a five year span at one of the largest global communications and integrated marketing agencies.
Successfully incorporated Studio D, WE’s digital team, into our marketing creative team to launch a full service in-house agency responsible for branding, strategy, ideation, execution and project management for the company.
Helped innovative brands like Microsoft, Honeywell, Cisco, McDonald’s and AT&T tell their story.
Spearheaded rebrand and launch of our new website in just five months.
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Hollywood Entertainment | Game Crazy
2000 - 2010
Creative Services Director 2004 - 2010
Art Director 2002 - 2004
Senior Designer 2000 - 2002
Led in-house creative team for major entertainment and game retailer during a time of incredible growth, opening one store a day.
Responsible for establishing and maintaining corporate brand identity in retail, print and digital for 1500 stores nationwide.
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EDUCATION
University of Colorado at Boulder | BFA, with a minor in History
Art Center College of Design, Pasadena, CA
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SKILLS
Creative Direction • Brand Strategy • Team Leadership • Brand Identity • Advertising • Marketing • Ideation • Adobe Creative Suite • Asana • Basecamp • Slack • Google Suite • Keynote • Powerpoint • Microsoft Office
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CONTACT
email: Sunkingxiv@comcast.net
phone: 503.312.9234